Decathlon looks East and signs a partnership with Henan Prosper

Decathlon looks East and signs a partnership with Henan Prosper

Decathlon has signed a partnership with Henan Prosper & Colomer to develop “long-term” projects and strategies for “comfortable, durable and sustainable sports footwear”. The signing of the agreement (in photo from LinkedIn) marks “a new chapter” in the relationship between the French athleisure brand and Reshine, the footwear division of the Chinese group. The fact that Henan Prosper & Colomer offers control over the entire supply chain, from materials (thanks to tanneries in Asia and Europe, including Italy’s Ausonia) to the finished product, was a decisive factor in winning Decathlon’s trust.

Decathlon, agreement with Henan Prosper

According to what the agreement reports, the strategic cooperation will be marked by “quality and sustainability”. Reshine brings to the table the group’s “deep expertise across the entire leather value chain” to promote “the highest standards in products and manufacturing”. Among the strengths of the Henan Prosper group are also the “stable capabilities” of “supply chain” production.

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