Ada Mutti is born as contract manufacturing collapses: the Bianchi family’s move

Ada Mutti is being launched at a time when contract manufacturing is in decline. It marks both a generational handover — from father to daughter — and a shift in business model, from luxury subcontractor to company with its own brand. The Paolo Bianchi leather goods company, based in Frattamaggiore, is giving way to Vittoria…