They are supposedly planning to apply IPO (Initial Public Offering) to the first brand, whereas the second one might go for divestiture. Likewise, the third brand is apparently bound to play a marginal role as to business strategies implemented by Volkswagen Group. In other words, in the future Lamborghini, Bugatti and Ducati will no longer speak German. At Wolfsburg headquarters, as reported by Reuters, they are thinking of focusing on production of electric vehicles on a large scale. At this point, luxury and sport brands will have to play autonomously to financially support transition itself.
Lamborghini, Bugatti and Ducati
Like we said earlier, VW top managers are reportedly planning to arrange Lamborghini listing at the Stock Exchange. Should they carry out the plan successfully, the German company would hold a share of the Italian brand through Audi, which belongs to the same group. Germans are not in a hurry though. They expect they will achieve such result in five years: they are due to present, in November, their industrial plan for the car manufacturing company. Likewise, Lamborghini as well will expectedly undergo a transition towards electrical power: the IPO, as pointed out by Reuters sources, would work as a suitable way for raising needed funds.
And the others
On the other hand, the current rumour, which has been spreading for a few weeks, is about Bugatti forthcoming divestiture. According to German magazine Manager Magazin, Volkswagen Group is reportedly negotiating the transfer deal with Rimac, a Croatian brand which specializes in the manufacturing of electric supercars. Allegedly they have already reached and approved an agreement, which will be closed upon procedure completion though. After the deal, Bugatti would still be a member of the family, so to speak. In fact, VW group holds, through Porsche, a 15.5% share of Rimac. Still they must make up their mind as regards the business strategy for Ducati: observers would not be surprised if even the brand from Emilia turned out to be for sale in the end.