“For Woolrich, a new lease of life thanks to BasicNet”. This is the view of Enrico Paniccià, CEO of Woolrich Footwear, the company founded in 2017 through a joint venture between the brand’s owners (then WP Europe, holding 51%) and footwear manufacturer Giano (49%). The entrepreneur has also revealed that, after a ten-year hiatus, he…
Paniccià relaunches Giano and sees BasicNet as a boost for Woolrich







