How did YSL triple its turnover? “With bags”

Come ha fatto YSL a triplicare il giro d’affari? “Con le borse”

Handbags are the backbone of Saint Laurent. And they have fuelled its growth. In 2015, the French brand had just surpassed 1 billion euros in turnover. This year, it could cross the 3 billion euros mark and analysts believe the 5 billion euros mark is within reach. Today, bags generate about three quarters of total…

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