Never let down your guard. Keep fighting. Lineapelle has been traditionally committed to struggling against the fake plague. We are not just talking about a global problem. This is a real (and gigantic as well) concurrent business. “Carelessly” supported by buyers, it is going to undermine deeply social and manufacturing systems. According to a few estimates, in Europe fake products amount (in total) to 60 billion euros, in terms of costs, every year. Out of this quantity, losses in Italy reach 8.6 billion euros.
The MISE at the fair
Aiming to restate its leading and supporting role in the fight against counterfeiting, Lineapelle 97 welcomes the MISE, Italian Office for Patents and Trademarks. “We openly and firmly stand up against overflowing fake plague, while supporting legality”, they pointed out in a release. The stand is located at hall 24.
At Lineapelle, MISE will provide all visitors with the opportunity to develop, while focusing on a few specific subjects, the following topics:
- The culture of Industrial Property
- The awareness of risks related to fake products
- The value of Trademarks, Patents, Sketches and Models
- The safeguard of ideas and products
- The anti-counterfeiting systems
All of them are topical issues. It is well worth knowing them. Sharing them is of paramount importance.