Is Made in Italy under attack? Diego Della Valle, patron of the Tod’s Group (in photo), believes not, despite the fact that in recent months foreign media have denigrated the supply chain in the wake of investigations by the Milan Public Prosecutor’s Office. Now that the case is holding court, Della Valle defends Cucinelli. According to him, Italian companies “know how to respond”.
The made in Italy chain
“I don’t think there is an outcry against the Made in Italy chain, but I would also say to be very careful in condemning realities without knowing them well”, Della Valle said, according to ANSA, on the sidelines of the Tod’s fashion show in Milan. For the entrepreneur, fashion is “an industry of serious and decent people who have made their bones working and saying serious things. If one then wants to say that everything we do doesn’t work because of some specific instances, all to be verified, that is a position I would not accept. Italians know how to respond with facts: the products are in the stores, the desire to buy them is there”.
Della Valle defends Cucinelli
On the Brunello Cucinelli case, accused of circumventing sanctions on Russia, Della Valle says that “the best thing is to let companies work: the words we add can also be a detriment, as they are serious and decent people, they know how to respond, and they will do it well”. Tod’s also provided its own response by winning the Sustainable Fashion Award 2025, organized by the National Chamber of Italian Fashion. The award was given in the Craft and Artisanship category, for the Tod’s Passport project, a digital passport created for the Di Bag and Gommino.
Meanwhile in Solomeo
The market opening is positive for Cucinelli’s stock. The company has refuted allegations by the Morpheus fund, which had initially caused the suspension of the stock’s listing with its related collapse. JPMorgan analyst Chiara Battistini called the backlash “excessive”, while she believes the current listing may represent “an attractive entry point” for investors, also in view of the release of the fashion company’s quarterly results scheduled for Oct. 16. Results that he JPMorgan expects to be positive, and which will confirm the brand’s “solid momentum”, writes Investing.
Photo from Imagoeconomica
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