Marc Jacobs and the brands with glorious pasts but uncertain futures

Marc Jacobs and the brands with glorious pasts but uncertain futures

The news of the day is the collapse of talks over the sale of Marc Jacobs from LVMH to Authentic Brands Group. A failed deal that, amid slowing consumer spending and a broader rethink of business strategy, forces the fashion industry to confront an uncomfortable question: what should be done with brands that, despite their…

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