“I want Jil Sander to be the most luxurious brand in Italy. There isn’t a single square meter of leather used in the brand’s product that costs less than 100 USD”. Renzo Rosso discusses his last acquisition, while thinking on the next. “It must be something big, otherwise it makes no sense”, commented OTB’s owner…
Rosso: the (future) primacy of Jil Sander and OTB’s dream brands
