The alliance between Amazon and Prada to stop counterfeiters’ sales

The alliance between Amazon and Prada to stop counterfeiters’ sales

With a sentence that could be called historic, a Chinese counterfeiter was convicted even without have seized counterfeit products. This is thanks to the alliance between Amazon and Prada Group (among other brands not making public claims). The luxury brands collaborated with Amazon’s Counterfeiting Crime Unit (CCU), supplying Chinese authorities with information and proof against...

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A journey to Valvigna, in the heart of Prada leather goods

A journey to Valvigna, in the heart of Prada leather goods

“We have to use as much of the leather as possible. But this is a luxury bag that has to last, so we cannot accept imperfections”. This is affirmed by Samuele Checchi, head of Prada’s women‘s model shop in Valvigna (Arezzo). The quality of the leather is so important for a bag from the brand […]

No big bang: Bernstein fails the new Gucci

No big bang: Bernstein fails the new Gucci

Sabato De Sarno’s debut didn’t cause a “big bang” on the catwalk and that’s why Bernstein failed the new Gucci. How? By lowering Kering’s rating and updating the forecasts for 2024 for its admiral brand: from +6% to +2%. Luca Solca and analysts with Bernstein expected a collection that would have helped “Gucci accelerate quickly”....

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“Who’s old?”: Italian fashion responds to the Wall Street Journal

“Who’s old?”: Italian fashion responds to the Wall Street Journal

“Who’s old?”. The Wall Street Journal (WSJ) in early September took the trouble to accuse Italian fashion of senescence, i.e. of having set the standards of luxury, only to miss the train of history and lag behind the big international groups. The article was partly a response to certain statements by Giorgio Armani, who ruled […]

Prada's big manoeuvres as it seeks prey but loses designers

Prada’s big manoeuvres as it seeks prey but loses designers

Prada wants to continue strengthening the chain and, insiders say, is therefore looking for preys for new M&As by the end of the year. The group, meanwhile, is losing Fabio Zambernardi, Miuccia’s right-hand man since the 1990s and design director of Prada and Miu Miu, who will leave the job in October. Prada has neither...

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Prada: its ambitions, Miu Miu’s boom and Church’s struggle

Prada: its ambitions, Miu Miu’s boom and Church’s struggle

Prada has the ambition “of generating solid, sustainable and above market-average growth”. To do so, it’s acting on multiple fronts. For example: investments, welfare, dual-listing, Church’s relaunch, and new hires. In the first semester of 2023, the group led by the Bertelli family has slightly disappointed the expectations of analysts in terms of revenue, but...

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Milan’s lesson: men's fashion to be fluid and elegant

Milan’s lesson: men’s fashion to be fluid and elegant

The lesson of Milan fashion week teaches us freedom of expression, contamination and tailoring. Milan Fashion Week closed with important confirmations, making way for the Paris fashion shows (20-25 June). Menswear proves (once again) that it is pushing in two directions: the fluidity of style that “trespasses” on women’s stylistic canons and the return to...

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Prices, who’s next: this time Celine and Dior increase

Prices, who’s next: this time Celine and Dior increase

Price increases for Celine and Dior? Some rumours give them as imminent and, more than often, announcements of this kind have hit the mark. We have to see by how much and where, because luxury is applying differentiated and detailed increases according to products and markets. With an afterword: Louis Vuitton, in addition to the...

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Prada prepares a dual listing that won’t touch its 80%

Prada prepares a dual listing that won’t touch its 80%

There is still no information available because Prada’s management isn’t in a hurry. The group doesn’t need capital right away and can take its time designing the operation. Miuccia and Patrizio Bertelli are preparing a dual listing operation and, as writes CorrSera, there are three main objectives. Two are known: finding new financial resources on...

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Ferragamo’s latest investment, now that alliances are needed

Ferragamo’s latest investment, now that alliances are needed

The interesting thing about Ferragamo’s latest investment is that it sees the brand entering a startup with a potential competitor. Through the company Sawa, Leonardo (in photo Imagoeconomica), president of the group and son of Salvatore, bought 1.95% of Popseekl, platform and social e-commerce based in Italy for Gen Z, which was launched in 2022. Similar...

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Hungry for leather goods: Dior set to double in Scandicci

Hungry for leather goods: Dior set to double in Scandicci

Scandicci is becoming increasingly French-speaking. Dior, the leading brand in LVMH‘s extensive portfolio, has reportedly set its sights on the site of the Savio Firmino furniture company. Dior, therefore, is reportedly ready to double by starting the project for a second production site in Scandicci, since it has already been present since 2013 with Manufactures...

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Which Italian brands have the highest value?

Which Italian brands have the highest value?

Gucci is the Italian brand with the highest value for the 5th year in a row, according to Kantar BrandZ Most Valuable Italian Brands 2023, which is based on the opinions of 50,000 people relating answers for 1,191 brands in 84 categories. The brand value is determined by the “market value” (share price) as well […]

Prada's dual listing and the urgency of managing Chinese risk

Prada’s dual listing and the urgency of managing Chinese risk

Prada‘s dual listing is not yet on the calendar, but it will happen. From Lorenzo Bertelli, dauphin of the Patrizio and Miuccia couple, and CEO in pectore of the group, comes a confirmation. Even more interestingly, there is also some more explanation about the setting of events that makes the idea of flanking the listing...

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For Galia Dirani, leather is not just a product, it is art

For Galia Dirani, leather is not just a product, it is art

“Leather is not just a material, but a medium for creating works of art”. So says Lebanese entrepreneur and designer Galia Dirani, who produces bags and small leather goods in Italy. Galia is founder and CEO of The Line Branding, a brand development consultancy agency. In 2014, she founded La Gallia, a luxury lifestyle brand....

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A double-digit quarter for Prada: +20% for shoes and +14% for handbags

A double-digit quarter for Prada: +20% for shoes and +14% for handbags

Prada group records a double-digit quarter. During the January – February 2023 period, the group signed by Miuccia and Patrizio Bertelli generated 1.07 billion euro (+22% on yearly basis), with double-digit growth for brands (Prada +21%, Miu Miu +42%) and categories (shoes +20%, handbags +14%, apparel +38%). “During the course of the first quarter, China went back to being...

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Richemont’s financial statement and Tapestry’s quarter

Richemont’s financial statement and Tapestry’s quarter

Richemont’s financial statement and Tapestry’s quarter are both positive. The Swiss group closed the fiscal year on March 31st with record revenue (nearly 20 billion euro) and operating profit (5 billion euro). The group beat market forecasts and reinforces the with to remain independent. Tapestry too managed to do more than expected during the 3rd...

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Logistics and quality control: Prada’s numbers in Levanella

Logistics and quality control: Prada’s numbers in Levanella

Eight industrial buildings, 44,000 square meters, 100 million euro invested, 226 employees, 4.5 million products shipped. These are the numbers of Prada’s new distribution center in Levanella, near Montevarchi. The site is now at full regime, and beside from distribution operations, it hosts quality control over all products of the Prada group. The luxury brand,...

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Brand Finance calculates the value of Gucci, which wins in Italy

Brand Finance calculates the value of Gucci, which wins in Italy

Gucci is worth 17 billion euro and confirms itself as the Italian brand with the highest value, said Brand Finance Italia 100 2023. Moreover: from the report emerges that Italy increasingly means luxury. The value of Gucci in fact, is a record in a segment inside which brands are “on average those with the highest...

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“The super-rich are not the target clientele of luxury”, says LVMH

“The super-rich are not the target clientele of luxury”, says LVMH

One is used to hearing that the super-rich are the target clientele of luxury. And that this is what shields the big brands from market bad weather: because there may be war, crisis and inflation, but a nabob will continue to spend like a nabob. From the Financial Times’ investigation into the golden moment of...

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Bertelli works on Prada’s next 50 years and this is what investments will be made

Bertelli works on Prada’s next 50 years and this is what investments will be made

“I don’t work towards the next 5 years, but the next 50”. It’s what Patrizio Bertelli, CEO of Prada, said out loud. The future challenge will be of mixing the artisanal side of the business with new technology. He is also evaluating potential acquisitions of manufacturers within the territory. That being said, the majority of...

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