The interesting thing about Ferragamo’s latest investment is that it sees the brand entering a startup with a potential competitor. Through the company Sawa, Leonardo (in photo Imagoeconomica), president of the group and son of Salvatore, bought 1.95% of Popseekl, platform and social e-commerce based in Italy for Gen Z, which was launched in 2022. Similar…
Ferragamo’s latest investment, now that alliances are needed
