E-commerce evolution: YNAP (+ 19.1% in the quarter) thinks of a private label, Zalando ponders for brick-and-mortar

Yoox Net-A-Porter’s first quarter 2017 closed with revenues of 515 million euros, up 19.1% at constant exchange rates and perimeters over the same period a year ago. The e-tailer led by Italian Federico Marchetti performs well in all markets: North America (+ 17.6%), Europe (+ 11.2%) and Asia (+ 31.5%). YNAP claims the validity of its positioning strategies and the establishment of synergies with brands by renewing the intention to reach the market by 2018 by a private label. “We are a retailer,” Marchetti said. “It will be a capsule collection; it will not be a collection.” Meanwhile, Zalando, expecting a drop in profitability after the record numbers of 2016 (revenues of 3.6 billion euros, + 23%), could be extended to a physical store given the next quarter (will be published May 9). “We are very interested in connecting the two worlds,” co-founder David Schneider told Corriere Della Sera. “Especially in the future, online and offline will have more and more in common concepts. We started integrating offline; a first pilot project was Integrated Commerce with Adidas in Berlin. We managed to make a delivery in 25 minutes. The interest is, therefore, to use existing stores to trigger collaborations.”


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