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You are in: Home » gucci

gucci

De Meo tells WWD he wants to slow everything down but speed up Gucci
  • 12 Oct 2026

De Meo tells WWD he wants to slow everything down but speed up Gucci

Kering continues to reaffirm its doctrine on made in Italy and luxury
  • 5 Oct 2026

Kering continues to reaffirm its doctrine on made in Italy and luxury

Drip continues to raise questions about Gucci (and Made in Italy)
  • 1 Oct 2026
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Drip continues to raise questions about Gucci (and Made in Italy)

The made-in-China sneaker that tells the story of Gucci’s new direction
  • 28 Sep 2026
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The made-in-China sneaker that tells the story of Gucci’s new direction

The logical yet contradictory repositioning of Vuitton and Gucci
  • 21 Sep 2026
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The logical yet contradictory repositioning of Vuitton and Gucci

NY, London, Milan and Paris: fashion’s ritual returns to the stage
  • 9 Sep 2026
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NY, London, Milan and Paris: fashion’s ritual returns to the stage

Rumors about YSL’s future and Gucci’s pricing strategies
  • 9 Sep 2026

Rumors about YSL’s future and Gucci’s pricing strategies

Kering wants a fresh start, but the price/materials mix is unconvincing
  • 31 Aug 2026
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Kering wants a fresh start, but the price/materials mix is unconvincing

From Bourdain’s jacket to Brady’s trousers, leather is a cult classic
  • 31 Aug 2026
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From Bourdain’s jacket to Brady’s trousers, leather is a cult classic

Gucci beats expectations as Kering returns to growth (+1%)
  • 30 Jul 2026

Gucci beats expectations as Kering returns to growth (+1%)

Sustainability: Equilibrium presents Gucci’s 2025 results
  • 27 Jul 2026

Sustainability: Equilibrium presents Gucci’s 2025 results

Bottega Veneta’s new CEO and the moves at Gucci Racing
  • 20 Jul 2026
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Bottega Veneta’s new CEO and the moves at Gucci Racing

Prada and LV raise them, Gucci doesn’t: pricing strategies
  • 16 Jul 2026
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Prada and LV raise them, Gucci doesn’t: pricing strategies

Kering’s Academy looks to the future, but analysts remain focused on the present Gucci will not return to growth until late 2026. Bernstein has cut its forecasts for Kering, reinforcing concerns expressed just days earlier by Barclays, which described the company’s guidance as “increasingly out of reach”. Also on CEO Luca de Meo’s desk is the agreement with Mayhoola concerning Valentino, a brand that continues to lose ground. Meanwhile, the luxury group controlled by the Pinault family is delivering on its promises: less than 90 days after its announcement, the Academy of Excellence is about to become a reality. So, while Kering’s Academy looks to the future, analysts remain more cautious about the present. The forecasts Bernstein analysts believe Gucci will take longer than expected to return to growth. They forecast that the brand’s retail sales will decline by 4 per cent in the second quarter of 2026. This would represent an improvement on the 9 per cent decline recorded in the first quarter, but “we believe the brand’s turnaround has not yet been achieved”, the research firm wrote in a report cited by MarketScreener. Partly because of the conflict in the Middle East, Bernstein expects “Gucci to return to growth by the end of 2026”. For the full year, the firm forecasts constant-currency retail sales to decline by 2.9 per cent. Bernstein’s estimates come just a few days after similarly cautious projections from Barclays. Both sets of forecasts followed a conference call between the company’s management and analysts. Barclays stated that the company’s guidance appears “increasingly out of reach”, as reported by Borsa Italiana. It expects Gucci’s second-quarter revenue to decline by 5 per cent, while forecasting a 3 per cent fall for the full year. Despite some volatile trading sessions, Kering’s shares have performed relatively well. Looking at both the past month and the past five days, the stock has gained close to 3 per cent. Valentino’s impact The weak results reported by Valentino have once again brought the agreement between Mayhoola and Kering into focus. The brand’s performance has fallen short of expectations, the luxury sector has been downgraded, and the report published by Miss Tweed appears increasingly plausible. Citing sources close to the French group, the publication claims that Kering is reconsidering the acquisition of the remaining 70 per cent stake in the Roman fashion house. De Meo has postponed to 2029 the deadline by which the two parties must decide how to proceed, and above all whether to exercise the option to acquire the remaining 70 per cent of Valentino and become its sole owner. Kering’s Academy looks to the future According to Il Sole 24 Ore, on Tuesday 7 July, memoranda of understanding will be signed at the Milano Innovation District between Kering and eight institutions and training organisations: ACOF, AFOL, CAPAC, Galdus, HModa, ITS Cosmo, Istituto Modartech and Schola. The agreements will mark the official launch of the Academy of Excellence. Tuesday has also seen the inaugural meeting of the Academy’s “Think Tank”, which will oversee its strategic direction. The initiative will be led by Sabina Belli, CEO of Pomellato. “The luxury industry is undergoing a profound transformation: the traditional concepts of rarity and craftsmanship are now evolving towards broader and more complex meanings”, said Belli. She added: “Our aim is not simply to pass on techniques inherited from the past, but to transform traditional crafts into dynamic professions”. Photos from the LinkedIn accounts of Gucci (left) and Kering (right)
  • 9 Jul 2026

Kering’s Academy looks to the future, but analysts remain focused on the present

Too much ego, too much product: Bizzarri on the end of his Gucci era
  • 6 Jul 2026

Too much ego, too much product: Bizzarri on the end of his Gucci era

Di Marco (former Gucci CEO): the mistakes luxury must not repeat
  • 6 Jul 2026
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Di Marco (former Gucci CEO): the mistakes luxury must not repeat

Stores as cultural spaces: Prada accelerates its hybrid model
  • 25 Jun 2026

Stores as cultural spaces: Prada accelerates its hybrid model

World Cup, F1, NBA: 3 examples of the new relationship between fashion and sport
  • 25 Jun 2026

World Cup, F1, NBA: 3 examples of the new relationship between fashion and sport

Gucci, Dior, Vuitton: America’s appetite and the era of colossal cruise shows
  • 25 May 2026
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Gucci, Dior, Vuitton: America’s appetite and the era of colossal cruise shows

Dior focuses on leather and calls for patience, while Demna confronts fear
  • 21 May 2026
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Dior focuses on leather and calls for patience, while Demna confronts fear

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