The Vegetable Leather campaign: “Us, biobased for real”

The Vegetable Leather campaign: “Us, bio-based for real”

It is a difficult clash. Because on the one hand there are those who use easy and incorrect slogans (partly prohibited by the Leather Decree), such as “vegan leather” or “cruelty free”. On the other there are those who are biobased for real, but have to prove it with well-considered arguments. Consorzio Vera Pelle Italiana…

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