“After 30 years as subcontractors, we launched our own brand: Odda”

Emerging brands are on the rise, and cases of fashion subcontractors investing in their own projects are increasing. Helped by the slowdown in luxury, space has opened up for new proposals, and one of these, presented at the latest edition of Pitti Uomo 109 (January 13–17) in Florence, is Odda. “The brand is new, but…