Diversifying from leather to shoe. Or rather: verticalizing from leather to shoe. This has been done by KTM Leather (Mahmood Group), in Pakistan, and the Turkish Adnan Leather. The latter, moreover, has invested in Italy where it manages logistics, distribution, commercial and administrative activities for its footwear product. We had these two experiences compared. Adnan…
Diversifying from leather to shoes: two cases in Pakistan and Turkey
