Strategia: “Luxury price hikes have brought us customers”

Strategia: “Luxury price hikes have brought us customers”

“Luxury keeps us up to date with fashion trends. And it did us a favour by raising prices”, says Elena Iachini, who, along with her sister Marcella (head of administration), runs the footwear manufacturer Strategia, based in Civitanova Marche (Macerata). The company competes by focusing on style, product offering, and the value it provides. The…

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