“After flirting with collapse, this is how Mialuis found its way back”

“After flirting with collapse, this is how Mialuis found its way back”

The rebirth of Mialuis. Founded in Turin in 2010 by architect Mariaelena Mallone, the leather goods brand fell into crisis during the pandemic. At the beginning of 2023 it hit rock bottom, but then managed to bounce back. How? The founder herself (pictured) tells the story — and reveals that she now has an extra…

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