On the one hand, there is Gucci, which is launching a robust discount campaign in China, and on the other is LVMH, which is transforming its annual “market” for excess materials from B2B to B2C. These are parallel phenomena, but they can be interpreted within the same framework. The clearance sales by LVMH and Kering…
LVMH and Kering clear out stock, hopefully to make room for new items







