Monday, January 23 the new line “GiuseppexJennifer”, born from the partnership of Giuseppe Zanotti (pictured) and Jennifer Lopez will hit the stores and online. Disclosed last summer, the collaboration between the designer and the singer has given birth to an exclusive collection of shoes and boots. Meanwhile, the brand Vicini (owned by Zanotti) on October 30 has ended positively, although lower than expected, with 174 million euro turnover registering a + 3% than the previous year. The challenge for 2017 is with online sales with the objective of doubling the current share of 6-12%. The brand’s market of San Mauro Pascoli is mostly abroad so that exports accounts for 97% of the company’s business. The aim is to overcoming the Asian market over the American thanks to a joint venture that the firm signed a few months ago with a Hong Kong partner to penetrate the vast Chinese market. After landing in the men’s shoe market, which today accounts for 40% of earnings, it is now the turn of the children wear with a line called “Giuseppe Junior” with a retail price starting from 350 to 550 US dollars.