Top revenues and a special leather goods collection (with Piquadro): Aston Martin’s engines run at full speed

Aston Martin exceed one billion pounds. Looking at its financial statements, at the end of 2018 the turnover of the British car manufacturer increased by 25%, therefore reaching 1,1 billion pounds (around 1.16 billion euros); profits went up by 15%, compared to 2017. Overall, Aston Martin sold 6.441 vehicles, 1.343 more compared to the previous year (+26%). “It was a fantastic year”, remarked president Andy Palmer, which culminated in the listing, at the stock exchange market, last October. “The company’s plans, which match very high performing cars with our iconic brand status, are running pretty well; in the meantime, we are dealing with uncertainty and disruption that affect the car industry on a wider scale”, pointed out the British manager. For the records, he is “confident” that business “growth will continue in 2019” as well: “Although we are fully aware that the current scenario is uncertain and rather complicated, especially in the United Kingdom and Europe – wrapped up Palmer – , we stick to our dutiful strategy and we stay the course for 2019 financial year, while confirming again, at the same time, our mid-term goals”. Looking at 2019, the first important news is the Aston Martin Red Bull Racing Team, with Piquadro’s support, back to Formula 1 track races. In fact, the Racing Team, which won the world championship 4 times, signed a partnership agreement with Italy’s leather goods brand, which is going to provide the team with some innovative rucksacks and trolleys: indeed, they will be suitable for all the journeys across the forthcoming season, which is due to kick off on March 15. Max Verstappen and Pierre Gasly will carry two items: on the one hand, the Urban rucksack, fully made of leather, equipped with Bagmotic technology, which enables to interact with one’s mobile phone, via Bluetooth, while ensuring top security thanks to combination lock and antitheft small cable; on the other hand, they will also carry the PiQ3 cabin trolley, an innovative product made of virgin polycarbonate.

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