A moment awaited since 1998. Dolce & Gabbana returns to Camera Nazionale della Moda Italiana and plans a fashion show for July 15th, during the digital fashion week. The choice has a political value, claim Domenico Dolce and Stefano Gabbana. It serves to support the Italian supply chain and its craftsmen. “It’s time to team up – they tell MFF – to join forces after the Coronavirus emergency to defend Italy’s uniqueness. Today more than ever there is the need to create a system to defend our supply chain and our craftsmen”.
Support the supply chain and the craftsmen
The choice was in the air, reflecting about it had already started before the pandemic trauma. “For this reason, when the President Carlo Capasa contacted us – the two designers continue – we were happy to return. We had been thinking about it for some time, and then the lockdown came and we said to ourselves this is the right occasion to give a sign of general unity. We must support the Italian fashion system because everyone envies us. In the end, we Italians are the best and we are the most talented”.
Dolce and Gabbana add that even the type of presentation chosen, a fashion show in the gardens of Humanitas University Campus, of which they are supporters, has a symbolic value. “We threw ourselves body and soul, chose to walk, aware of the message – they say to Corriere della Sera -: Italy does not stop. It seems right to us. Of course everything will be, let’s say, smaller: fewer leaders, fewer people. But it will be”.
A call to the Government
In order for made in Italy and its activities to emerge from the turbulence of the crisis, the government also needs to collaborate. What do Dolce and Gabbana ask for? “To be able to work in the simplest possible way – they conclude with MFF -, as few complications and less bureaucracy as possible, this is what we would like. And then, above all, to defend and protect craftsmanship because we are perfectly aware of the value it has”.
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