How Pantanetti built a successful 2022 on Russia

Taking advantage of the absence of big brand names, Pantanetti has built a growth strategy in Russia. In 2008, the Montegranaro-based company abandoned contract production to focus exclusively on its own brand. Pantanetti, which employs 25 people, has set up a digital archive to allow customers to order models from 10-year-old collections. The company is…