Golden Goose shoot back accusations: “We are not glorifying poverty at all! We are the forerunners of distressed look”

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After facing lots and lots of accusations, posted in the internet, of “glorifying poverty”, Golden Goose decided to act in line with a low-profile demeanour, presumably not to feed further controversies and gradually soften the case. Just for the records, social discussion has been aroused by the edition of Superstar Taped, a new shoe model, newly presented by the Italian brand with kind of “used” effect: toe and heel, for example, are being patched by using adhesive tape. What is the gist of the matter? Such sneakers are for sale at 500 US dollars: that’s why it looks like sort of a “glorification of poverty”, or even a mockery to some extent. Golden Goose have made a public announcement published by US magazine: “Our company proudly emphasizes its peculiar role as a forerunner of distressed look, which proves to be one of the most popular fashion trends nowadays – points out the company in their press release –. As for adhesive tape stiffening strips, placed on the Superstar sneaker shoe model, they are a tribute to the West Coast skateboard culture: some professional skaters have inspired the brand’s footwear collections since the beginning, as they used to repair and patch their shoes by using the same tape”.    

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