E-commerce to nearly quadruple revenues by 2025, says McKinsey. Farfetch lands in the Middle East
The e-commerce channel is going to be more and more popular, for luxury items as well. In 2016, online shopping in the luxury sector (apparel, accessories and beauty) drove a 20-billion-euro turnover, that is, 8 per cent of total. According to “The age of digital Darwinism” research, carried out by Mckinsey & Company, in 2020 […]